LOS ANGELES, Oct. 21, 2014 /PRNewswire/ — uSamp, the technology leader in providing targeted audiences for global consumer and business insights, today announced the promotion of marketing veteran Andy Jolls to the post of chief marketing officer. Jolls will oversee the marketing efforts for the Company’s brands, including uSamp, Instant.ly and iPoll, and functions including corporate marketing, demand generation and communications.
“Andy is constantly pushing to create breakthrough marketing and engage with our clients in new ways,” Alan Gould, CEO, uSamp said. “Andy led our team in repositioning our core business around guaranteed quality and technology leadership. He has also been instrumental in the launch and continuing expansion of the Instant.ly platform, which currently includes Instant.ly Concept Test™ and Instant.ly Survey Tool™,” Gould said.
Jolls, 48, was appointed senior vice president of global marketing communications upon joining the Company in 2013. He held the same role at Cooking.com in 2011. Jolls, who has spent 25 years in marketing, business, and general management roles, previously served as general manager, vice president at FICO. Earlier in his career, he worked at Move.com, Hewlett Packard and Apple Computer, Inc. Jolls earned an MBA at the Kellogg School of Management at Northwestern University and a BA in Economics from the University of Michigan.
Instant.ly™ is the world’s first on-demand consumer insights platform, providing brands with instant on-demand access to targetable consumers. The Instant.ly portfolio is comprised of Instant.ly Survey Tool™ for survey authoring and fielding, and Instant.ly Concept Test™ for early-stage concept screening. With Instant.ly, brand managers can collect quantifiable customer feedback from the web, mobile devices and social networks. Powerful enough to be used by Fortune 500 companies, and intuitive enough to be used by tens of thousands of small businesses, Instant.ly gives companies of all sizes a single platform — to build, promote and analyze the voice of the customer — when, where and how they need it. For more information visit www.instant.ly.
uSamp is the technology leader in market research providing automation, mobile and global sample and insight solutions for marketers. Based in Los Angeles, with five offices in the United States, Europe and Asia, uSamp has been recognized in Inc.’s 500|5000 exclusive ranking of the nation’s fastest-growing private companies. For more information visit www.usamp.com.