Research Industry News
FocusVision acquires Revelation
Qualitative research technology takes a leap forward as FocusVision Worldwide buys Revelation.
[ Portland, June 3rd 2014 ]
- The two businesses will merge to become one company.
- The Revelation Next mobile and web qualitative research apps will be incorporated in the FocusVision product suite.
- Clients will be able to integrate use of the Revelation Next app with their live facility-based and webcam qualitative research.
- Steve August, Revelation’s founder becomes Chief Innovation Officer of FocusVision.
Revelation today announces that it has been acquired by FocusVision, the leading global provider of technology solutions to the qualitative market research industry. Revelation Next will become a product of FocusVision, joining the company’s suite of live video streaming and real time online digital qualitative research products.
FocusVision provides research facility video streaming, webcam focus groups, ethnography streaming and mobile device usability studies. FocusVision will now offer Revelation Next, the iOS and Android app, which facilitates in-the-moment digital qualitative research. FocusVision will be the only qualitative research technology company able to support qualitative research conducted; in-person, online, mobile, in real-time, and in over 50 countries worldwide.
Eric Grosgogeat, FocusVision’s Chief Executive Officer said, “We are delighted that Revelation Next is now part of our business. Before making this acquisition, we evaluated the different qualitative research platforms and selected Revelation because of its cutting edge design, unique activity-based approach and ability to support a myriad of qualitative methods including bulletin boards, mobile diaries, projective and innovation exercises. Revelation has been at the forefront of innovation in technology for qualitative research. Together we are setting a new standard in qualitative insights technology, allowing us to continue to innovate, to support our global customers and to drive our continuing growth.”
Steve August, Revelation’s founder said, “This acquisition supports our vision of driving innovation in the industry. Qualitative research has seen an explosion of new technology over the last ten years, but researchers have needed to go to separate providers for both face-to-face and digital methods. Through joining forces, we are able to provide all-encompassing qualitative research support by combining the technology of Revelation Next with the global reach and knowledge of FocusVision.”
About Revelation
Founded in 2007 by Steve August, Revelation creates technology which enables digital qualitative research. Our mobile app, Revelation Next, is used by the world’s top marketing and research agencies, and consumer goods companies to get unprecedented access to the behaviors, responses and motivations of their consumers ‘in the moment’. With headquarters in Portland, Oregon, our fast-growing company of 20+ people supports online qualitative research studies across the globe.
About FocusVision
FocusVision is the leading global provider of technology solutions to the qualitative market research industry. Our services allow research professionals to engage with respondents in any place, at any time. FocusVision has 120 employees and offices in the US, the UK, Brazil, Bulgaria and Singapore.